A budding entrepreneur with dreams of reviving the traditional recipes and delicacies with organic and natural ingredients is providing mouth-watering dishes. Anand Patel, 34 from Suryaghoda is a man who dons many hats and tries to excel in it. He is an artist, philanthropist, gardener, nutritionist, cook, model, and choreographer.
During COVID 19, the lockdown and free time brought out the cooking talents of Anand. The recipes, which he tried at home, had many admirers. The delicacies, which were prepared using traditional spices and methodology, are made by using organic and natural ingredients. The raw materials, flour and other materials used in preparing the dishes are specially brought from villages and are ground using traditional practices. Local women help Anand in grinding, mixing, and preparing the dishes. The Sanskruti- Prakruti, NGO run by Anand is focused on providing a variety of dishes and products using organic and natural products straight from nature.
By looking at the
demand for homemade recipes, immunity builders and natural products during
COVID-19, Anand decided to share the product list offered through his social
media circle. Soon orders starting coming in and he had his hands full.
Anand quotes" I believe the traditional recipes of our country are forgotten. They have a lot of nutritional value and each delicacy and product has methodology and value attached to it. Organic and natural products have always solved all health-related issues. Our ancestors hardly visited a doctor. They had remedies for all the health issues and their immunity was much stronger than ours. By reviving the products and practices, I want to give back the same qualitative products to as many people as I can.
Sanskruti- Prakruti offers products kitchen ingredients like natural honey, jaggery, black pepper, and lentils, seasonal juices like aloe vera, gooseberry, and hair care products like onion hair oil, hibiscus hair oil, hair masks, Mehndi etc. Seasonal foods and delicacies are also prepared like sesame bar Kachariyu, Meethi ladu, Sweet Gooseberry, beetroot juice etc are also provided. All the items are prepared by using natural and organic ingredients. The raw materials are collected from forest and village areas. They are dried and processed naturally.
Anand mainly focuses on providing well-known and traditional recipes to his consumers based on seasons. He says, “There is correlation between seasonal recipes and their health. If we eat food as per seasons then it will aid our health and boost our immunity. Nature has many products, which has medicinal properties. Slowly we are forgetting it, by reviving the products; I am planning to reach out to people within and outside our state and nation. In these tiring times, one has to become independent then why not do it by making our traditional practices and recipes popular through organic and natural ingredients. The new generation does not accept anything and everything. They try, test, and then approve. I really felt happy when people accepted my products and ingredients.”
Apart from involving village women in the process of preparing food and organic products, he is also helping them by purchasing mud crockery for preparing, storing his products. Sanskruti- Prakruti, is paying special attention into detailing of each products. When the ingredient or product order is announced through the social media circle, the process, and importance of each product is explained in detail. When you quiz Anand about it, he smiles and responds, “We should know what we are consuming, or using, I believe that when consumers know about the benefit of each and every ingredient and the process involved then they feel satisfied. Moreover, through detailing we are reviving the importance of each product”.
Apart from Sanskruti- Prakruti, Anand simultaneously runs another NGO named Joel-Care. The NGO looks after the needs of a handful of elderly in form of providing them with clothes, food, medicines etc. He also conducts free dance classes in villages for poor children. Other than that, he has conducted dance program and fashion shows for specially-abled children. Anand through his small ways is helping women in rural areas to learn embroidery work and make a living. He conducts cookery classes and helps in setting up a kitchen garden in flats, societies, and homes. His products are available not only in Gujarat, but all over India and also across borders.
The young man from Vadodara is teaching us through his little deeds that the volume of work does not matter if it is done with the right intent. When our actions are based on good intentions our soul has no regrets.
Revive, relive, and go organic and natural with a variety of products from Sanskruti-Prakruti. One-stop solutions for your health, appetite, and soul.
